I co-founded the best rich media advertising platform and 3rd-party mobile ad server. Then WPP bought us.
In my initial years at Medialets, I helped revolutionize the mobile advertising industry. See hundreds of examples in Medialets' Gallery. Since then, I helped Medialets create Servo™, the only technology that helps marketers manage and measure the complete ROI of their mobile ad campaigns. Servo is also the only buy-side mobile ad server to receive Media Rating Council (MRC) accreditation for impressions and clicks.
On April 15, 2015, Medialets was acquired by WPP, the world's largest agency holding group. And it was good.
Partnered with all five of the top five agency holding groups including Publicis, Omnicom, and Interpublic, Servo supports clients like P&G, American Express, Toyota, HBO, and countless other global brands.
Founded in 2008 and venture-backed by Foundry Group, DFJ Gotham Ventures, and Greenspring Associates among others, Medialets is headquartered in New York City with offices in London, Chicago, and Los Angeles.